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WHAT DOES A DIGITAL MARKETING CONSULTANT DO?
Digital marketing is an umbrella term that’s used to describe various forms of marketing that are done online.
This includes, but is not limited to, Web Design and Development, Geofencing, search engine optimization (also known as SEO), and Paid Media such as Google Adwords, Facebook/Instagram advertising, and (YouTube) video advertising.
Digital marketing allows businesses to leverage different online channels to better target their customers and prospective customers. It brings together all of the latest marketing tools, technology, and trends, and utilizes them to help businesses of all shapes and sizes to effectively reach out to their customers and prospective customers.
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An MBA in digital marketing prepares students for real-world marketing by blending strategic business management with practical digital skills, live campaign experience, and industry mentorship. Unlike traditional MBA programs that …
How an MBA in Digital Marketing Prepares Students for Real-World Marketing Read More
Facebook Messenger, one of the most popular messaging apps out there, has just rolled out a significant design update. This isn’t just a facelift; it’s all about making the user …
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In our digital age, social media and native advertising stand out as some of the most effective ways to tell a brand’s story and connect with audiences. When combined, they …
know the correlation of among social media and native advertising Read More
If you’re struggling to rank higher on Google, you’re not alone. With millions of websites competing for visibility, mastering the art of SEO is more important than ever. In 2025, …
5 Keys to Improve the SEO Positioning of Your Website (2025 Guide) Read More
Key Takeaways SEO is fundamental for increasing online visibility, driving organic traffic, and building trust with both users and search engines. Effective keyword research helps connect your content with your …
Essential SEO Basics You Need to Know Read More
Choosing the right font for your logo is crucial for creating a strong brand identity. The font you select communicates more than just the name of your business—it conveys your …
How to Pick the Perfect Font for Your Logo Read More
Introduction In the ever-evolving world of Search Engine Optimization (SEO), link-building remains a fundamental strategy to enhance website rankings and drive organic traffic. Link Exchange SEO is one such technique …
The Ultimate Guide to Link Exchange SEO: Benefits, Strategies, and Best Practices Read More
Introduction In our fast-paced digital age, being able to whip up eye-catching presentations is a must-have skill for everyone—from students and teachers to professionals and businesses. One of the go-to …
What Is Google Slides and How to Use It: A Complete Beginner’s Guide (2025 Update) Read More